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Building a web & mobile application for an AI
powered Enterprise Asset Management Platform.
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UX/UI Design

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Logo Design

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Branding

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Strategy

About Inconn

Inconn, a UDS subsidiary and a leader in integrated business services, offers a cloud-based Asset Operation Management system. With a mobile-first CMMS, EAM, and IoT suite, it streamlines operations, extends asset lifecycles, and transforms maintenance from preventive to predictive.

Customer

Inconn

Industry

Enterprise SaaS

Platforms Used

Figma, Adobe Illustrator

Overview

Refreshing Inconn’s Product Experience - Inconn entrusted us with redefining their product, giving it a fresh look while streamlining its functionality. From a UX perspective, the web app required a more intuitive onboarding experience, user-friendly navigation, and clearer, more engaging interactions. On the UI side, it needed refined micro-interactions and a lightweight design system to accelerate production
Designed for power users managing complex assets, the platform demanded a robust architecture to support extended usage and intricate workflows.
The challenge? Rethinking the entire product process flow from the ground up. As with every project, we began with an in-depth strategy session to immerse ourselves in the ecosystem and lay the foundation for transformation.
Launch Project

The Problems

Inconn operates through diverse workflows and modules, each serving distinct functions. However, our heuristic evaluation revealed key areas for improvement. The dashboard required a visual refresh to enhance clarity, while the overall navigation needed simplification for seamless maneuverability.
Following our evaluations and qualitative analysis, we identified the need for a unified brand communication system that seamlessly connects Inconn’s digital presence, product, app, and website into a singular cohesive brand experience.
Painpoints discovered
Complex Workflows
Complicated processes and workflows made it impossible to manage operations promptly and efficiently.
Heavyweight
The process slowed down users' actions due to additional steps in the journey, and a heavy navigational flow left the user confused.
Not user-centric
A lack of visual consistency and user-centred communication throughout the application called for a modernised visual approach.

The Brand

We reimagined the logo to establish a strong connection with the parent organization while preserving a distinct identity, creating a clear visual and strategic foundation. Our end-to-end design approach ensured visual consistency across the website and web app, reinforced by a cohesive brand design system.
With a fresh perspective and streamlined communication, the brand and product came together seamlessly. Optimized for both web and mobile, the design solution delivered a consistent, intuitive experience—helping users save time, track data effortlessly, and extract more value from every interaction.

Defining the Brand Identity

Defining the Brand Identity
We began by identifying and shaping the brand, starting with the logo. Through close collaboration with stakeholders, we swiftly refined the vision, ensuring a seamless connection across all touchpoints with a cohesive brand system.
We designed a new interface for Inconn from the ground up, incorporating real-time data visualization, goal-oriented dashboards, and more
The information architecture was restructured to prioritize user needs, ensuring seamless accessibility anytime, anywhere. A refined color palette, custom icons, and illustrations enhanced context-based communication, simplifying navigation through complex workflows. For the development team, this thematic approach boosted efficiency, reducing production timelines by 33%.

Low fidelity wireframes

Our wireframes encompassed all use cases from asset management and work orders to employees and processes, catering to diverse end-user groups across all enterprise levels. This approach enhanced system visibility and accuracy, ensuring a seamless and efficient user experience.

Visual design

The visual design elements were crafted with a strong focus on accessibility, high contrast, usability, and improved discoverability. This ensured users could easily access critical insights, such as progress tracking, asset status, SLA compliance, and unaddressed work orders, enabling seamless operations.
Complex information was transformed into clear, actionable insights using custom iconography, illustrations, infographics, and widgets. Thoughtfully designed features like personalized calendars and rosters provided enhanced visibility and flexibility for all users, from managers to technicians.

The Outcomes

A unified brand story and communication framework ensured consistency across all touchpoints. The introduction of a lightweight, component-based design system streamlined the platform, providing teams with the flexibility to adapt to evolving customer behaviors while simultaneously accelerating production timelines.
Most importantly, the result was a thoughtfully designed product that enhanced efficiency and ease of use, empowering users today and in the future.
“Kensium (formerly 99x Studio) delivered consumer-focused branding and user-focused UX, resulting in a more intuitive platform, increased user satisfaction, streamlined production process, and decreased timelines by 20%. The Team demonstrated patience, proactive communication, timely delivery, and UI/UX knowledge.”

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