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Danforth Pewter Continues To Connect To Their Customers
May 19, 2022
By-
Rahul Gedupudi

Like the rest of the world, the artisan metalworking and jewelry company Danforth Pewter was hit hard and unexpectedly by the outbreak of COVID-19. By March 17th, they were obligated to close all their retail locations to the public. However, that was not quite enough to stop Danforth Pewter from continuing to create handcrafted jewelry, gifts, ornaments, and fixtures.  

Taking advice from the Vermont Agency of Commerce and Community Development, they created “rosters” for their master metalworkers at their Middlebury, VT workshop. Their employees now alternate between metalworking shifts and surface sanitization. By taking the appropriate precautions, Danforth Pewter has been able to stay open for business and serve its customers through the Danforth online shop.  

All Is Calm - This Year's Signature Ornament

A passion for metalworking and quality above all else is in the blood of Danforth’s employees, and when you see that type of passion, it’s compelling. This was exemplified in a recent Facebook Live by the lead designer at Danforth Pewter, Tim Copeland. Armed with a camera and microphone he had lying around the house; Copeland started an ad-hoc Facebook Live video to introduce Danforth’s signature ornament for 2020. Unveiling this annual ornament is a Danforth tradition, so there was no way Tim Copeland was going to let working from home stop him from showing off the piece:

This year's ornament was titled "All is Calm", representing the message of peace, love, and unity. Although the design idea was generated before the outbreak, the message behind it is more relevant than ever to our current national crisis. 

Copeland explained that the entwined doves represent supporting and loving each other, even if it is from far away. “It’s a tough time for everyone,” Copeland admitted in the Facebook Live, but advised people to find ways to cheer up their friends and family from a safe distance. As is often the case with Danforth products, the meaning behind the object is what Copeland really wanted customers to appreciate. The sentiment Copeland has for the ornament is echoed throughout the company’s team of master metalworkers, who take great pride in their work.

An Extensive Product Line Of Metal Masterpieces

Despite the recent hardships, Danforth Pewter’s priority continues to be creating high-quality pewter products that feel significant to their customers. In addition to ornaments, their product line includes jewelry, lighting fixtures, pewter kitchenware, keyrings, baby toys, and much more. If you’re bad at gift-giving, Danforth’s website is organized to help you out, separating their gifts into categories defined by situations. Need to cheer someone up? Their Inspirational Gifts section is filled with friendship bracelets, personalized photo stands, and pocket charms engraved with positive statements.  Want to impress your boss? Scroll to Corporate Gifts and grab them a fancy letter opener or engraved paperweight.

For tight budgets, Danforth Pewter’s Special Offers section contains all current sales, promotions, gift cards, and rewards programs. Loyal customers can join the Pewter Points reward program and accumulate discounts from buying products, writing product reviews, and referring friends to the Danforth Pewter website. There are Danforth gift cards for the people in your life that prefer to pick out their own gifts, and an online Wish List for any items you want to keep your eye on. Right now is a great time to shop, as Danforth Pewter is currently running a 30% off sale on all “retiring” products.

If you’re looking for gifts for the important people in your life, something fancy to keep around the house, or any upcoming wedding gifts, Danforth Pewter is where you can find something both beautiful and meaningful.

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Written by
Rahul Gedupudi
Rahul applies his knowledge of technology systems and the industry to foster client relationships and identify new opportunities. When he's not working, Rahul enjoys endurance driving with the fastest cars he can get his hands on. He is a massive fan of German Formula 1 driver Michael Schumacher.
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