The Power of Real-Time Analytics: Unleashing Retail Success with Kensium and Acumatica
In today's competitive retail landscape, data is king. But raw data sitting in silos holds little power. The true game-changer lies in real-time...
2 min read
Richard Parr : 2/2/24 6:40 AM
Everything changes in ecommerce, all the time, from design trends to usability improvements and marketing strategies, there is always an upgrade or a new best-practice. The inevitability of these changes underscore the importance of continual, proactive assessments of your website and online marketing channels. Most business owners and their internal team often react only to the issues that crop up daily. This reactive mode leaves little time to proactively review the website and online channels for customer experience (CX) and other issues that can impact conversions. In addition, since the client and their internal team are uber-familiar with their brand and channels, many times they can’t objectively review how effectively their online business aligns with the latest-best practices.
Kensium offers proactive CX and Marketing Assessments conducted by our award-winning, professional, certified team. We use industry-leading tools like Google Analytics, SEM Rush, Screaming Frog, and more. Our team tackles assessments from two critical angles:
Kensium offers two types of assessments: (1) a no-cost “light” assessment, and (2) a detailed paid assessment. Both assessments deliver valuable, actionable insights and recommendations that can help businesses improve their brand and revenue.
The no-cost assessment provides a high-level view of key CX and marketing factors:
The paid detailed assessment delivers a much deeper dive and thorough documentation:
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Our assessments always reveal issues and opportunities the client was unaware of, even if the client has their own internal or external marketing team. Here are some examples:
Absolutely 100%, the final assessment is yours to review, print, and execute. Of course, we hope you will utilize Kensium’s team to assist your internal team with prioritizing and implementing the recommended improvements wherever possible. We believe Kensium’s assessments are essential for any business looking to stay competitive in their industry. Please click here to learn more about our Assessments and sign up for improved conversions.
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