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American Image Takes A Customer-Centric Approach To Hospitality
May 19, 2022
By-
Rahul Gedupudi

American Image is an unsung hero of the hospitality business, with over 3 decades of experience creating signature branded signs, badges, and awards for hotels, restaurants, and real estate offices across the country. The great thing about American Image is that they cover both ends of the spectrum in their visual designs: utilitarian and flashy. If you need a big, glamorous logo in your lobby, American Image will collaborate with you on the design, manufacture the sign, and ship it out to you in under 20 working days. Their Awards division creates beautiful yet understated plaques and trophies that cultivate an air of accomplishment in the offices that put them up. These awards come in handy to the real estate agents they service; having classy hardware lining their walls and desks certainly doesn’t hurt when customers come into the office. 

On the utilitarian side, their products are often overlooked but essential to hospitality, such as a hotel sign showing directions to the pool, or a lawn sign advertising an open house. American Image’s job is to provide cohesive branding across all these products, a niche but necessary aspect of the businesses they service. It may seem like a small thing, but American Image’s utilitarian signage plays a key role in getting to customers into the doors of the hotels or real estate offices they service. 

Trusted By Leading Hospitality Brands

American Image’s commitment to partnership and professionalism has given them a stellar reputation across the industry. Look at the American Image website, and you’ll recognize some of the national brands they’ve taken care of. Some of their recurring clients are huge hotel chains like Holiday Inn and Hilton, as well as prominent real estate companies like Century 21, Berkshire Hathaway, and Coldwell Banker. Their work is defined by close collaboration with the client to meet any and every one of their specific requirements. 

Since the American with Disabilities Act was established in 1990, American Image has helped make their clients ADA-compliant by developing all their signs with Braille and tactile letters. Their customer service representatives are well-versed in ADA compliance and advise businesses on any requirements they might be missing in their public-facing signage. American Image also has instructions on mounting the signs to match the height designated by the ADA, under their website’s Hospitality Resource Center page.

Custom Design Work For Any Brand

For many of their products, users can edit text and logos through product pages on the American Image website. This makes personalizing awards for employees and clients easy; the text you apply is even automatically translated to Braille for any visually impaired recipients. For a more high-touch approach, users can work with American Image’s customer service agents from design through installation. If you are designing a new logo for your company, American Image employees provide artistic guidelines and consultation to help you create a logo that will look good on any type of visual medium. 

American Image’s production and shipping time is dictated by the product type:

  • Employee badges take the least amount of time. Rush badge orders placed before 3:00 pm will usually ship the same day. Custom orders require at least 48 hours.
  • Production time for all awards orders is 15 working days; however, their FastTrack system moves small orders of 10 or fewer items through production within 24-48 hours.
  • Hotel signage requires 20 working days for production. 

With over 30 years of experience and customer satisfaction, American Image has been providing the hospitality industry with quality signage that helps the patrons of their clients feel welcome. Check out https://www.americanimageawards.com/ if you are in the hospitality business, and need to produce high-quality branded products.

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Written by
Rahul Gedupudi
Rahul applies his knowledge of technology systems and the industry to foster client relationships and identify new opportunities. When he's not working, Rahul enjoys endurance driving with the fastest cars he can get his hands on. He is a massive fan of German Formula 1 driver Michael Schumacher.
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